Social media Impressions and reach may look the same but if you want to truly understand these engagement metrics, you need to know the difference. Read below to find out. Impressions Vs Reach Anyone who’s trying to grow their brand, (especially on social media) knows there ar...

Because the difference between the two metrics is vague overall, it can be difficult to comprehend what might actually be particularly powerful about either of them or find out why there’s such a demand for impressions VS reach or vice versa. Here’s another example: Let’s say...