If you’ve ever worked with a marketing consultant or done a Google search, you’ve probably had someone tell you to use Google AdWords (now called Google Ads). Pay-per-click (PPC) ads that appear on Google search results pages can be an effective way to generate traffic—particu...

There’s no need for an intro for social media. Over half of the world’s population is currently active on various social platforms. Many things have come up on social media, so it is no surprise that it is also being used for small business development. Nowadays, everything re...

Ranking on Google is a step by step process. Launching a new website is the first step you take into the digital presence. After launching a website, your success will be achieved by metrics like traffic, engagement, conversion. Go through our blog to find out the easiest ways...

If you have an active SEO blog, chances are you already understand the importance of business blogging. But do you know how to enhance and optimize your blog posts which bots can easily find and rank your blog? The fact is, most bloggers miss the opportunity of their blogs whi...

There’s a goal behind every business – to become popular in the industry. Choosing a marketing channel is narrowed in recent times. Traditional marketing couldn’t withstand the front of digital marketing because the customer journey travels faster than before. Digital marketin...