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Prime Media
@Prime_Media
Joined Jul 7, 2024
We share information that change lives for betterment.
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Prime Media
@Prime_Media
How to Influence Teams and Execute Change
In any professional setting, success often hinges on the ability to negotiate effectively, influence key stakeholders, bridge differences, and drive meaningful change. Whether you are leading a team, managing cross-functional projects, or driving organizational transformation,...
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Mar 11
Prime Media
@Prime_Media
Marketing-Driven Digital Transformation: How CMOs Can Lead the Charge
As digital transformation becomes a key driver of business success, the role of the Chief Marketing Officer (CMO) has expanded beyond traditional branding and advertising. Today, CMOs lead the charge in digital evolution, harnessing technology, data, and customer insights to f...
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Mar 11
Prime Media
@Prime_Media
Proven Strategies for Scaling High Performance
Excellence is not an outcome—it is a mindset embedded in an organization’s DNA. High-performance cultures do not happen by chance; they result from intentional strategies, research-backed frameworks, and strong leadership. This blog explores key principles that help organizati...
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Feb 27
Prime Media
@Prime_Media
How AI and Automation Are Redefining the CFO’s Role
AI and automation are revolutionizing finance by eliminating manual processes, reducing errors, and enabling predictive analytics. These technologies not only improve speed and accuracy but also allow finance teams to focus on high-value strategic initiatives rather than routi...
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Feb 18
Prime Media
@Prime_Media
Aligning People and Profit: The CFO-CHRO Partnership in Workforce Planning
Workforce planning is no longer just about hiring and budgeting—it is a key driver of business success. According to a McKinsey report, companies that align workforce strategy with financial planning are 1.5 times more likely to outperform their competitors in revenue growth....
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Feb 14
Prime Media
@Prime_Media
Behavioral Economics Strategies to Reduce Cost of Sales
According to HubSpot's 2023 Sales Trends Report, the average cost of customer acquisition has increased by nearly 50% over the past five years, making it more critical than ever for companies to optimize their sales strategies. Additionally, a report by McKinsey & Company...
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Feb 2
Prime Media
@Prime_Media
From Disruption to Innovation: Tackling Modern Management Challenges
The global business landscape is undergoing rapid transformations, primarily driven by technological advancements, shifting market dynamics, and unpredictable socio-political environments. Managers today are faced with a host of challenges, ranging from navigating through disr...
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Jan 23
Prime Media
@Prime_Media
Fostering an Entrepreneurial Spirit in Corporate Landscapes
In 2025, the demand for innovation within established organizations has reached unprecedented levels, driven by the fast-paced evolution of technology, shifting market dynamics, and global challenges. Corporate entrepreneurship—or intrapreneurship—is now seen as essential for...
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Jan 23
Prime Media
@Prime_Media
The Key to Building Resilient Boards
As the world navigates economic disruptions like the aftermath of the COVID-19 pandemic, the accelerated adoption of AI, and ongoing geopolitical tensions in 2025, the role of high-performance boards has never been more crucial. For example, a Deloitte survey from 2025 highlig...
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Jan 23
Prime Media
@Prime_Media
The Art of Collaborative Negotiations: A Blueprint for Success
Negotiation has often been perceived as a battlefield where one party emerges victorious while the other counts its losses. The competitive, win-lose paradigm has long dominated this domain, leaving relationships strained and opportunities for mutual gain untapped. But in toda...
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Dec 30, 2024
Prime Media
@Prime_Media
The Psychology of Discounts: Reducing Sales Costs Without Cutting Margins
Discounts are a powerful tool in the sales arsenal, often used to drive customer acquisition and boost revenue. However, when not managed carefully, they can erode profit margins, creating a false sense of success at the expense of long-term sustainability. Behavioural economi...
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Dec 26, 2024
Prime Media
@Prime_Media
The Art and Science of Understanding Your Customers Through Data
Did you know that businesses using customer data to personalize experiences report an average increase of 20% in revenue? According to a study by McKinsey, companies that leverage customer analytics are 23 times more likely to outperform competitors in new customer acquisition...
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Dec 24, 2024
Prime Media
@Prime_Media
The Roadmap to Succeeding in a Global Business Environment
Globalisation has brought businesses closer than ever, creating unprecedented opportunities for growth. However, navigating the complexities of global business environments also comes with a set of challenges, from cultural differences and regulatory compliance to evolving mar...
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Dec 19, 2024
Prime Media
@Prime_Media
Vision vs. Mission vs. Strategy: Defining Organizational Pillars
Every successful organization stands on three fundamental pillars: vision, mission, and strategy. While these terms are often used interchangeably, each serves a distinct purpose and guides an organization in unique ways. To build a thriving business, it is crucial to understa...
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Dec 18, 2024
Prime Media
@Prime_Media
How Policy Research Enhances Public Service Delivery and Workforce Development in India
Policy research plays a transformative role in addressing India’s governance challenges, enabling actionable insights that improve public service delivery, workforce skilling, entrepreneurship, and employment generation. In a complex, diverse economy like India’s, evidence-bas...
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Dec 1, 2024
Prime Media
@Prime_Media
Branding the Self: Stories of Leaders Who Made Their Names Stand Out
Standing out in a crowded marketplace requires professionals and leaders to cultivate a compelling personal brand. A well-crafted personal brand highlights your unique value and aspirations while building trust and influence. By exploring how successful leaders across industri...
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Nov 20, 2024
Prime Media
@Prime_Media
The Blueprint for Building Customer-Centric Value Propositions
Building a customer-centric business model is essential for companies striving to remain relevant and competitive in a rapidly changing business environment. Central to this model is the customer value proposition (CVP)—the unique promise that defines how a company’s products...
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Nov 16, 2024
Prime Media
@Prime_Media
Why Digital Transformation is Key to the Future of Wealth Management
The wealth management industry is undergoing a major transformation as digital technologies reshape traditional business models. Increasingly, wealth management firms are embracing digital transformation to meet evolving client expectations, improve operational efficiency, and...
Fintech
digitization
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Nov 10, 2024
Prime Media
@Prime_Media
Shaping the Future by Strengthening Public Sector Capacity
The rapidly evolving global landscape places the public sector at the forefront of national development, contributing approximately 30% to global GDP, according to the International Monetary Fund (IMF). Government officials are expected to manage increasingly complex challenge...
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Oct 17, 2024
Prime Media
@Prime_Media
How External Forces Shape Industry Performance and Strategic Outcomes
Whether you are a startup or an established player, the landscape in which your company operates dictates the opportunities and threats you will encounter. Industry analysis offers a structured approach to assess these forces and align them with your strategic objectives. By a...
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Oct 14, 2024
Prime Media
@Prime_Media
What the Chilean Mining Rescue Teaches Us About Effective Teamwork
In August 2010, 33 Chilean miners were trapped 2,300 feet underground after a catastrophic mine collapse in the San José Mine. For over two months, the world watched as a remarkable rescue mission unfolded, demonstrating the power of collaboration and cooperation. The rescue b...
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Oct 14, 2024
Prime Media
@Prime_Media
The Power of Technology-Driven Business Models
Technology has evolved from being a simple tool to becoming the cornerstone of transformative business models that fuel growth and foster competitive advantages. It plays a critical role in reshaping industries, enabling companies to innovate, scale, and deliver value in new a...
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Oct 9, 2024
Prime Media
@Prime_Media
The Force Field Model: A CXO’s Guide to Managing Strategic Change
Implementing change within an organization is a complex process that often meets with both support and resistance. Understanding these dynamics is crucial for any leader aiming to steer their company through transformative initiatives. Kurt Lewin's Force Field Model offers a p...
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Sep 30, 2024
Prime Media
@Prime_Media
Strategic Evolution of GCCs in India: Past Trends and Future Outlook
Global Capability Centres (GCCs) have undergone significant transformations in India over the past decade, evolving from basic operational hubs to strategic powerhouses driving innovation and growth. As we analyse the evolution of GCCs from 2015 to the present, and project fut...
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Aug 28, 2024
Prime Media
@Prime_Media
From Bytes to Green: Digital Transformation Meets Sustainability
In 2015, multinational tech giant Siemens embarked on a journey to digitize its manufacturing processes. By integrating digital technologies such as IoT sensors, AI-driven analytics, and advanced robotics, Siemens not only improved its operational efficiency but also significa...
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Aug 7, 2024
Prime Media
@Prime_Media
How Leading Companies are Revolutionizing Operations Through Document Automation
Amid the digital revolution, document process automation stands out as a transformative force, reshaping how businesses manage their workflows and achieve unparalleled efficiency. By automating repetitive and time-consuming tasks, businesses can streamline operations, reduce e...
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Jul 30, 2024
Prime Media
@Prime_Media
Gamification in Business: Engaging Employees and Customers
Companies are constantly seeking innovative ways to engage both their employees and customers. An increasingly popular strategy is gamification. For instance, Starbucks has successfully used gamification through its Starbucks Rewards program, which incentivizes customers with...
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Jul 7, 2024