As the online world grows, websites have an undeniably important role since they are necessary to stand out in today’s competitive landscape. Websites are unquestionably relevant, so it’s not a surprise that migrating one comes with certain risks. While the process is complica...

Undoubtedly, videos are more popular than ever. Video marketing uses video content to promote products or services and increase engagement on digital channels while educating customers. Is it worth considering using videos for promotions? Yes, it is. Everyone is creating video...

If you have a small business, you know how important customer satisfaction is for your business growth and success. The best digital consultancy can help you adapt to the customers changing needs, and in this digital era, it means taking your business where everybody else is-...

There is no doubt about the vast scope of social media marketing in India, as the number of users increased by 78 million (+21%) between 2020 and 2021. Even though social media platforms are gaining popularity, the user’s attention span is only declining. In such a case, posti...

No one can deny that the scope of social media marketing in India is immense and rapidly increasing. Social media can be a powerful tool to aid your marketing efforts by raising brand awareness and connecting with a large audience. But because it is free and relatively easy to...

With 245 million people watching online videos each month in the country, it is no surprise that YouTube is an essential part of digital marketing in India. To keep these numbers up, YouTube is constantly improving its features. The recent update is their response to a message...

The scope of digital marketing in India has seen drastic growth in the last couple of years. It is expected that the number of active internet users in India will increase up to 666 million by 2023. It makes sense that those companies who weren’t marketing online have started...

Digital marketing helps to build brand awareness and boost conversions to acquire new customers. As traditional marketing dwindles, the digital alternative is stepping up to take its place and has already made a huge impact. More than 60% of the total global population is onli...

Google tweeted that they have begun gradually rolling out the page experience update since June 15th. Remember that this update was supposed to be launched in May and had been delayed for unspecified reasons. The announcement about the update was made last November and is expe...

Many digital marketing companies are trying to stay on top of voice technology. As a preferred option to typing, voice search makes it easier and faster to access the Internet and eliminates the effort of typing a query in the search engine. The increased use has created an ur...

Previously considered ambitious, innovative digital marketing trends like artificial intelligence and voice search engine optimisation have become the top priority of business owners. Moreover, with the ongoing COVID-19 pandemic, we observe a huge surge in online products and...

Today it looks like everyone has a thought for a mobile application. This isn’t surprising. The mobile industry is trending upward from both the buyer and business perspectives. But before you dive in head first and begin development, you’ve need to do some research. Determine...