Most companies have sustainable programs and initiatives, but there aren’t many ways to incentivize people to choose sustainability over unsustainable options. Loop Coin, or LEN, seeks to change that through its Loop Ecosystem, which offers users access to sustainable goods an...

The Loop Coin is unlike any other digital currency before it. It’s being built to serve the circular economy, which functions on the same principle as the real-world economy one person’s waste is another person’s treasure. The Loop Coin’s token LEN works within the circular ec...