5 Main Tactics For Marketers To Excel In RCS For Mobile Messaging By leveraging verified sender IDs, enhancing communication with richer media, and keeping the user experience simple, marketers can optimize their strategies for the hybrid RCS-SMS world that will shape the comi...

In the ever-evolving landscape of digital communication, a new player is rising to challenge the dominance of established messaging apps like WhatsApp. Rich Communication Services (RCS) is being touted as the next big thing in messaging technology, promising to transform the w...