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5 Reasons Why API Integrated Bulk SMS Services is Important for Your Business

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Summary: The art of using an API integrated SMS provides more advantages than simply sending SMS. An API also brings greater but simplified automation, efficiency, and flexibility to your communications and business growth. Choosing an API backed by a user-centric interface will also put you at a distinct advantage over others.

Gone are the times when businessmen had to depend on SMS providers for information and listed clients, today’s generation want full control of the business. And they are not wrong! API integrated Bulk SMS gives full control of their business to you. In today’s world, every piece of channel marketing is important for your business-whether big or small. TANISHQ the jewelry tycoon has also been practicing bulk SMS service with API integration for a pretty long time. We all know bulk SMS is an integral part of marketing but when integrated with API its benefits quadruples. Let us see how:

  1. Automation for better efficiency: API is sizeable software that can do the manual work involved between two applications. Supposedly, if your business tends to send the same SMS too regularly, an API SMS can seamlessly send the same SMS without any manual labor. In addition to this feature, time-scheduled SMS can also be delivered, the point being the exact time slot needs to be selected. This scheduling helps the customer to receive their appointment number, confirmation, or status number without waiting for the same. Automated SMS helps you relocate resources and ensure compatible communication as required; considerably frees your manual force set out to work.
  2. Profound Visibility & Tracking: It enables the tracking of services with delivery excerpts that show your application the exact time each SMS was delivered to the customer’s handset/smartphone. This application provides your Bulk SMS services tool with an audit trail and enables escalation in the event of non-delivery, extremely beneficial for small-scale and large-scale businesses. It allows you to do SMS tagging, which informs your application exactly which outbound message corresponds to a given reply. This is important for transactional messaging applications, enabling you to match responses with messages.
  3. Flexibility with more Features: It gives direct access to the components of the service so that you can easily incorporate the features of the Bulk SMS provider into your systems. For example, You own a restaurant business and you want to target the age group between 25-30years office going people in Noida, via any application, in that condition API is very much useful, as you will have access to the component of the service. Moreover, as the API evolves with more features or functionality, your organization can take advantage of these enhancements. At GNEC Media, you can rest assured that these additional features and functionalities are rolled out without disrupting your applications or their links to the SMS API.
  4. Super Fast & Secure Delivery: An API provides direct access to SMS gateway that also means direct access to speed and reliability. This API gives you the authority to send off thousands of SMS to your intended audience within seconds. We have the right level of security; the API ensures a secure connection between your systems and your bulk SMS service provider. 
  5. Transparent Results and Reporting: It provides a robust method to get notifications out to customers at the right time. 

A desirable API is one that is also supported by a user interface so that regularly repeated tasks can be integrated via API, but infrequent, tasks, such as billing or message reporting, can be achieved by a person via a user interface. We are an exclusive medium for providing API integrated bulk SMS services which will be of immense help to your business without a second thought!