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Looking Ahead: The Future of CTV Advertising

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Gamoshi @Gamoshi · Oct 18, 2023

Connected TV (CTV) blends the realms of traditional television and digital media, giving viewers on-demand content over the internet. As more viewers lean towards CTV, advertisers need precision in targeting. Programmatic advertising and direct campaigns come into the frame, offering CTV publishers unparalleled advertising avenues. Gamoshi’s Programmatic Private Marketplace solution is a cutting-edge SaaS solution designed for CTV publishers, allowing them to harness the power of both programmat

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Source URL : https://www.gamoshi.com/post/looking-ahead-the-future-of-ctv-advertising