Over the decades, the global milk industry has evolved and reached new frontiers in terms of production and availability across the globe. By the end of 2018, global milk production witnessed an increase of more than 60% than production in 1985. As the consumer base expanded, several innovations and developments in the industry resulted in the concept of ultra-high temperature (UHT) milk, further expanded into a flavored milk variant as well.
Read Report Overview: Global UHT Milk Market
This disruption in the milk industry has visibly strengthened and gained significant recognition for its distinctive features offered to its consumers. In an industry analysis by BIS Research, the global UHT milk market grew to a market size of 95.73 million tons in 2018 and is estimated to reach the mark of 124.77 million tons by 2024, with a CAGR of 4.57%. The industry also addressed the needs of the lactose-intolerant population by offering specialized UHT lactose-free milk variant, which made it largely distinctive in comparison to the fresh dairy milk.
Developed nations, specifically in the European region, have shown an active interest in the adoption of UHT milk as a regular and prominent way of consuming milk. The rising awareness about UHT milk is resulting in an improved adoption rate of the product, especially in the regions dominated by the sale of fresh dairy milk. In an attempt to attract a larger base of consumers, major UHT milk producers are collaborating with regional milk producers to introduce heating technology involved for manufacturing UHT milk across both tier-1 and tier-2 cities globally.
UHT milk is available in several variants that include skimmed and semi-skimmed milk, offering special benefits for a vital section of the health-conscious population. The foodservice industry is one of the major end-users of the UHT milk for the production of eatables such as milk-based desserts, milkshakes, and ice-cream. Due to the various health and dietary benefits, and enhanced amounts of vitamin D and calcium, UHT skimmed milk is the most premium category of UHT milk out of all.
Market Segmentation by Region
While different regions are gradually adopting UHT milk products with varying degrees, the European market is expected to maintain market dominance during the coming years. Other markets, such as the Chinese UHT milk market, are expected to drive the sales volume due to the competitively priced product offerings. Also, the major companies worldwide are focusing on the incentives, promotional activities, and product packaging to directly impact the level of uptake of UHT milk in each region.
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Key Questions Answered in this Report:
- How is UHT milk a viable solution to the increasing global milk demand?
- What are the major factors promoting the uptake of UHT milk?
- How is the associated high cost affecting the overall adoption of UHT milk?
- How competitive is the industry in terms of market developments by key players such as business expansions, collaborations, acquisitions, agreements, and new product developments?
- What are the key strategies, both inorganic and organic, that are being adopted by market participants to expand their market share, regionally as well as in new product lines?
- What has been the impact of market forces in the global UHT milk market in the last three years?
- Which is the most common milk type offered to consumers in the UHT milk segment?
- What is the expected growth potential for different distribution channels during the forecast period?
- Who are the leading players offering UHT milk in the market?
- What is the expected future scenario and revenue generated by different types of milk?
- Which was the most dominant region in terms of UHT milk adoption, revenue generation, and presence of companies as of 2018?
- What are the internal and external factors that impact the company's positioning in the market?