If you're wondering about the meaning of NPS Analysis, it's a metric that measures customer satisfaction and loyalty toward a business. The Net Promoter Score (NPS) ranges from -100 to 100 and is derived from a simple question: "On a scale of 0-10, how likely are you to recommend our product/service to a friend or colleague?" Responses are categorized into three groups: Detractors (0-6), Passives (7-8), and Promoters (9-10). The NPS is then calculated by subtracting the percentage of Detractors from the percentage of Promoters. A higher NPS score indicates higher customer satisfaction and loyalty.
