Adapex works with publisher partners to optimize their ad placements to increases their revenues. Don’t let low viewability erode your CPMs. For maximum viewability let’s work together to make sure your inventory is optimized and makes the highest CPMs possible. Adapex Provide...

Video ads are driving programmatic advertising growth with nearly $27 billion transacted programmatically, an increase of 11.6% over last year. Getting video ads running properly on your site is more important than ever. Adapex can help and offer aptitude with out-stream and v...

Header bidder is a pre-bidding programmatic technique for ad buying. This is an alternative to Google waterfall methods. Adapex professionals use header bidder technique which allows publishers to offer inventory to multiple ad exchange before requesting to the ad server.

To calculate CPM, simply divide your total spend on your CPM campaign by the amount of impressions. Contact Adapex, if you would like to see a copy of our analysis of CMP solutions or want to discuss ways that can make sure your site is well-positioned to maximize your revenues.