Some people are willing to pay to make their phone or computer look completely different from the default setup. A custom theme pack can include wallpapers, folder icons, app icons, widgets and matching desktop backgrounds. The customer chooses the colors, mood and overall style. A basic package can include a small icon set and wallpaper, while larger packages can include several screen sizes and complete matching collections. All artwork should be original or properly licensed. The files need to be organized clearly so installation is easy. A short setup guide can be included for the customer’s device. Seasonal themes, gaming styles and minimalist designs can all attract different buyers. Once a visual style is created, related packs can also be sold as digital products. The value comes from giving someone a personalized setup without requiring them to design every element themselves.