Mobile marketing has lots of advantages and disadvantages. Mobile marketing has become a major force in today’s digital world. With smartphones practically glued to our hands, businesses have a unique opportunity to reach customers directly and instantly.
Benefits of Mobile Marketing:
1. Massive Reach
2. Hyper-Targeting
3. Real-Time Engagement
4. Personalized Experience
5. Cost-Effective
Disadvantages of Mobile Marketing:
1. Limited Attention Spans
2. Small Screens
3. Data Privacy Concerns
4. Technical Glitches