Don’t worry if you don’t know how to present your business in digital space? Hiring a white label digital marketing agency will help you get strong visibility across different channels in digital space.
Clients are looking for tech-gurus who can provide a one stop solution for all marketing needs.
Every service provider is trying to be the best in meeting the needs of their customers. When a client requests something, they don’t want to hear excuses like “we don’t provide these services” or “we don’t have expertise in this area” or “we’re familiar with these old methods only” which will lead to losing customers.
To make any business successful, customer satisfaction is the most important factor. With white label marketing partnerships you can definitely bring a smile to your customer’s face.
White label partnership can be an additional source of revenue for you to increase your portfolio page, and you can also showcase your brand in the areas you lacked expertise in.
In this blog post, we have provided you with a step-by-step guide on how to hire white label digital marketing agencies. If you are planning on hiring a white label digital marketing agency then you can refer back to this blog post.
Now let’s begin.
Which Business Can Hire a White Label Digital Marketing Agency?
Once fully aware of the advantages of white-label partnerships, many of the leading tech-companies became white-label service partners. Here are a few examples:
Google outsources its AdWords phone and email support.
Alibaba outsources its website development to a digital agency in its early days
Slack outsources its app, website and logo design to a white label design firm in its early days
To be sure, white label marketing partnerships offer plenty of opportunities and benefits for businesses in any category and industry. But white label services can work miracles for clients looking for cost savings, branding and resource expansion.
Businesses that are looking to reduce cost
When you’re running a service based business, you’ll need to maintain the salary package, furniture cost, current fees, special remuneration for sick leave/maternity leave of your employees, online tool/software purchase costs, etc.
Hiring full time digital marketing specialists can be costly. Statistics show that SEO / SEM specialists make $62, 500, copywriters make $66, 500, content strategists make $73, 000.
In addition, your in house team members would leave the company at any point in time. 30% of US companies reported that a wrong hire cost their business over $50k. All your efforts will be wasted.
With a white label partnership, you don’t have to worry about managing an in house team of experts full time. Instead, you get exactly the resources you need, and you can keep all these expenses on a tight budget.
Niche-based clients that consider branding
Branding is the foundation of any business that wants to stand out in a crowded market. Branding is responsible for making a lasting impression on your audience and setting your brand apart from the competition in your industry.
But branding isn’t just about your logo. It’s about your blog articles, your social media posts, your email content, your customer response, and so on. Showing some uniqueness in all these areas is essential.
However, you can’t just implement the branding practices. Given the current trends and the competition, you need to implement branding strategies. The most effective way to do this is by working with a white label digital marketing agency.
Companies that need extended resources
When you don’t have any digital marketing experience, you can choose to partner with a white label digital marketing agency. For instance, your client needs copywriting services as an add-on to your existing social media marketing, but you don’t offer copywriting right now. Instead of declining your client’s request, partnering with a white label marketing agency will help you deliver the quality service your client expects.
To read more: How to Hire a White-Label Digital Marketing Agency?