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Top YouTube Searches of 2021| Infidigit

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Aanand sharma @Aanand_sharma · Apr 21, 2023

YouTube Demographics USA

  • 53.9% of worldwide YouTube users are male.
  • 46.1% of worldwide YouTube users are female.
  • 81% of United States adults use YouTube.
  • 82% of United States male adults use YouTube.
  • 80% of United States female adults use YouTube.
  • 95% of 18-29 year olds in the United States use YouTube.
  • 91% of 30-49 year olds in the United States use YouTube.
  • 49% of 65+ year-olds in the United States use YouTube.
  • 62% of United States of YouTube users say they visit the site daily.
  • 37% of Millennials aged 18-34 are binge-watch YouTube daily.
  • YouTube services are available in more than 100 nations.

YouTube Usage Statistics

  • 15.9% of YouTube site traffic comes from the United States.
  • Around 21% of YouTube watch time comes from mobile devices.
  • A total of 80 distinct languages are supported for YouTube navigation, while 19 languages are available to YouTube Creators.
  • With 22.8 billion monthly visitors, YouTube is the world’s second-most visited website.
  • YouTube is the world’s second most popular social platform.
  • YouTube is the main source of video for 78% of users.
  • On YouTube, people watch gaming video’s for about 100 billion hours.
  • With 467 million subscribers, India tops the list of countries for YouTube usage.

Youtube Growth Trend

  • Between 2016 and 2021, the growth rate of YouTube subscribers is drastic year over year. A 13% growth rate was recorded in 2016, while a 4.9% growth rate was recorded in 2021.
  • The number of YouTube users worldwide was approximately 1.86 billion in 2021, up from 1.47 billion in 2017.
  • There will be 210 million viewers in the United States by 2022, up from 192 million in 2018.
  • There were 500 minutes videos uploaded every minute on YouTube In May 2019.
  • There are over 30,000 hours of video uploaded to YouTube per hour.
  • Between 2014 and 2019, 40% more video content hours were uploaded to YouTube every 60 seconds.
  • With 85% of US internet users viewing online videos through YouTube at least once per week, watching videos is one of the most common ways to consume content.
  • In 2019, YouTube announced having two billion daily users and one billion hours of video being watched.
  • In 2019, Netflix had 26.6% of the global video streaming traffic market share, followed by YouTube with 21%.
  • With a 90% user share, Youtube was the most popular online video platform in the US in 2019!
  • There were 912,000 streaming channels on YouTube Gaming Live in the last quarter of 2020.

YouTube Ad Statistics

  • 55% of marketers used YouTube.
  • 84% of viewers purchased from a company after seeing it on YouTube.
  • For 10% of marketers, display advertising are the most successful YouTube ad marketing strategy.
  • With a 237.15 million dollor budget, Apple Inc. was the biggest advertiser on YouTube in 2020.
  • Pre-roll, skippable YouTube video ads are thought to be the most successful kind of online advertising by 29% of marketers.
  • Hyundai x BTS was the most popular YouTube video ad in 2021.

YouTube Financial Statistics

  • In 2021, YouTube generated 28.8 billion dollars in revenue, increased 30.4% from the previous year.
  • In Q4 2021, YouTube generated 8.8 billion dollars in revenue, increased 25% from the previous quarter.
  • According to estimates, Jimmy Donaldson, aka YouTube Mr. Beast, was the top-earning YouTuber in the world in 2021 with profits of almost 54 million dollars.
  • YouTube was acquired by Google in 2006 for 1.65 billion dollars.
  • Influencers on YouTube who have between 500 and 5000 followers charge, on average, 315 dollars every video.
  • Influencers on YouTube who have 500k+ followers demand, on average, 3857 dollars each video.
  • The average YouTube channel receives 0.5 dollars for every 1000 video views.
  • On average, YouTube pays 18 dollars for every 1,000 ad views.
  • Over the last five years, YouTube has paid 2 billion dollars to partners using Content ID.
  • Most searched on youtube