• Simplicity: Keep your design clean and straightforward.
• Memorability: Create a unique design that sticks in people's minds.
• Relevance: Ensure the logo reflects your brand's identity, values, and industry.
• Scalability: Design your logo to be adaptable in different sizes and formats, from small icons to large billboards, without losing clarity or impact.
• Timelessness: Aim for a design that remains effective and relevant over time, avoiding trends that may quickly become outdated.
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