The importance of website development for business companies cannot be overstated, if we don't have a website through which the company's internet information promotion, customer communication and cultural exchange capabilities, as well as attracting and pulling in new people may have become a social problem. However, just have their own a website is not enough, you also need to do a good job of SEO optimization to build a website in order to get with good rankings. So, how can SEO optimization be done when building a website in a company?
1. Setting the TDK of the site
TDK is the index title, description and keywords, of which the title and description is the key part of the keyword layout. The title usually contains 3-5 keywords.ordpress services page Connector recommended the use of commas, underscores and other English characters, keywords are usually placed in front. Generally fluent sentences contain 3-5 keywords, and the sentences should not exceed 80 Chinese characters or 160 English characters.
2. Associated customized domain name
Each site has its own unique domain name, the domain name must be recognizable, the custom domain name should contain the main search keywords. You can buy a first-level domain name in the website building system or use a second-level domain name. Try to choose a semantic domain name, i.e. Pinyin or English, general brand name or key product, service name as domain name.
3. Publish quality content related to the theme.
Website development needs to have a no clear theme, the content of each student page should explain and suit themselves this research theme, and manage a clear logical order and texture between pages. The content of the various pages can no longer be confusing and irrelevant to the theme, and be committed to original content that your customers can provide relevant to the subject study and a higher quality of life.
4. Create links and promote them
Part of the natural ranking comes from external links and traffic, which means that if there are more high-quality pages linking to your site, the higher your site will rank. Therefore, you can share your website on various blogs, community forums or social platforms to increase your exposure.
5. Add captions to web images
Images are usually displayed on websites. Since search engines cannot recognize images, they will search for the description of the image. The description of the image will help search engines index your image, which will increase your website's ranking on related topics.
Enable HTTPS
The Baidu government has given strong support to HTTPS sites. HTTPS improves trust, protects and secures your personal information, as well as your search engine optimization rankings. You can enable this feature with a single click in the "Settings - Domains" section of the online site management context.
With these six methods, you can effectively optimize your SEO website and improve your website's ranking in search engines. Remember, SEO is a long-term process that requires constant effort and optimization.
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