Do you want your store to run smoothly? Are you in search of a tool to help grow the number of customers you want to attract?
Imagine you are at an online store and you are not impressed enough to buy. Oops! This is so awful! Another instance is when you stumble upon websites that offer an exclusive promotional offer and scarcity, it's easy to make a decision to buy the products. This is logical because time and scarcity motivate buyers to purchase more quickly than you have ever. Interesting? It's a tool that eCommerce stores employ to boost their conversion. You might want to do it for your own store.
This post will show you how to boost the conversion rate of your countdown timer. Check out these suggestions to increase your conversion rates.
1. What is the importance of a Countdown Timer?
At certain times of the year, your shop offers a discount to increase the number of customers who shop, such as Black Friday, Cyber Monday, Single Day, etc. It is essential to devise a plan that draws the attention of your customers and encourages them to buy. One way to do this is to include a countdown timer that can help to boost the conversion.
For example, if you have a visitor to your site and you announce that the discount will be ended in 2 hours with the limited item. This implies that there's no inventory available for sale in the coming days. What should they do?
A countdown timer is an excellent method to attract more people to your website. People are attracted by your sales promotion by visiting your website and learn about your offerings. Customers are more likely to buy your products.
2. How to use Countdown Timer for eCommerce Effectively?
The countdown performs a straightforward job; it reveals how long is left and serves as a call-to-action to encourage shoppers to shop. This helps to accelerate the purchasing process.
So, how are timers employed to make these jobs?
These timers are great to draw attention to important messages like "big sales of year" or creating a sense of urgency.
In eCommerce the countdown timer can be an instrument used to count down the time left and a purchasing motivation. Right! According to research it is believed that customers are attracted by the sense of urgency and tends to purchase more quickly using the clock that counts down. So, using a countdown clock in sales or marketing campaigns is a great way to help your company succeed.
3. Where do you put the Countdown Timer in Your Store
The countdown timer can boost your sales by leveraging many positions on your site, such as email marketing, product page or category page, pop-up and more. The first step in successfully making customers happy is to position the countdown timer properly.
The Landing Page
Your landing page the most important place customers visit when they arrive at your site.
Customers are likely to do their own study before purchasing something. They also look at the cost and quality of the product. A timer is a fantastic option for landing page highlight.
A countdown timer placed on the page for the particular product will inform customers of the available options available and will encourage them to buy immediately.
Customers who land on the page for products are more likely to purchase the item, or maybe they don't buy anything. So, putting urgency will help make the decision to buy more quickly. The time will remind buyers of the opportunity to go shopping at the best price. Additionally, a countdown timer with a call-to-action text can keep buyers interested in your deal.
Learn about the shopping behavior of your customers You can create a countdown timer on the product page . the scarcity effect to drive sales. Buyers are more likely to purchase products as soon as they get a positive message such that there is only one item, two hours, hurry up and buy now.
Research shows that urgency is more effective than other marketing method in increasing consumption.