1. Semi-flat design
Semi-flat design is an evolved form of flat design. Based on flat design, semi-flat design introduces slight shadows, gradients or depth effects to increase the sense of layering and three-dimensionality between page elements.
Simply put, a semi-flat design does not contain or give elements three-dimensionality, such as shadows. Its design concept is to keep the graphic design simple and clear,wordpress 使用 while providing more visual layering and interest by adding slight visual effects.
More and more companies, regardless of their development scale, have moved away from realistic, skeuomorphic societies and toward semi-flat structural designs.
The semi-flat design is more in line with today's design trends, giving people a sense of modernity and fashion. It uses a simple and clear design language to give users a more modern interface. Additionally, because semi-flat designs often use simple graphics and colors instead of complex textures and shadows, pages can load faster. This is good for both user experience and SEO rankings.
Semi-flat design is generally more readable because it reduces complex design elements. Text and content are more likely to attract users’ attention without being distracted by excessive embellishments.
However, the choice of design should depend on the specific needs of the project and the target audience. In some cases, traditional design elements may be better suited to express a specific brand image or provide a unique user experience. Therefore, during the design process, we need to weigh the advantages and disadvantages of various design styles according to specific circumstances.
2. Hamburger menu
Currently, most websites use long menus with many options. While this design has the advantage of directly guiding visitors to their target location, there is no denying that these long menus tend to take up a lot of valuable screen space.
To solve this problem in our society, hidden menus were introduced which can often be called hamburger menus. The name comes from the shape of the menu icon, which resembles a sandwich stacked on top of each other, as if there were no burgers. This instructional design approach is often seen in icons consisting of three horizontal lines that represent the collapse and expansion of menu items. By clicking or touching the hamburger menu icon, the user can expand or pop-up a menu management list that mainly includes navigation system links, settings, search and other options.
This streamlined menu design not only saves space but also makes navigation more intuitive.
The hamburger menu is a key part of responsive design and can adapt to different screen sizes and device types. On mobile and small-screen devices, hiding the navigation bar through the hamburger menu not only saves space, but also provides a better user experience.
The design of a web page should provide a clear path for users. Eliminate cumbersome navigation and make the user experience cleaner without too many distractions. This helps increase the likelihood that users will find the information they need to complete their desired action. Especially on small screens, to avoid page crowding, use a hamburger menu to collapse navigation options and allow users to click a button to access more options, thereby simplifying the navigation structure.
The use of hamburger menu helps make the page look cleaner and more beautiful. On small screens, hiding navigation items allows users to focus on the main content of the page without being distracted by a large number of navigation links.
3. High-quality product pictures
In the development trend of B2B websites, more and more corporate cultures can begin to highlight the unique characteristics of the product by displaying pictures of a large company's products. The "large" here does not only refer to the size of the image, but also emphasizes the clarity and sharpness of the image to show the details and features of the product. Users want us to have a clearer understanding of the appearance, texture and design of related products.
With the continuous improvement of 3D technology, many companies have begun to provide multi-angle and multi-view products, and users can achieve all-round observation by rotating the mouse.
These high-quality product images not only help designers highlight the different features of the product in a more efficient and effective way, they also have the opportunity to highlight the most valuable parts of the product by showing a true and clear image of the product, making it easier for users to understand the product. features and advantages.
In addition to design advantages, high-quality product images also help establish brand image and show that the brand attaches great importance to product quality and user experience. Users are more likely to share these high-quality images to further promote products and brands on social media.
Therefore, investing energy and resources to improve the quality of product images is not only an effective way to improve user experience, but also one of the important strategies for brand promotion.
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