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How Online Reviews Impact Healthcare Marketing and How to Manage Them

Online reviews have become a powerful force, shaping how patients choose medical providers. They don’t just influence individual choices; they play a massive role in healthcare internet marketing strategies. With platforms like Google, Yelp, and Healthgrades becoming hubs for patient feedback, healthcare providers must actively monitor and manage their online reputation. Failing to do so could mean losing potential patients to competitors with better reviews.
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