Instagram's possibilities for brands and users are limitless. Right from the app, you can promote your brand, show followers your products or features, and elicit action. Additionally, the platform has several built-in ways for users to communicate with your brand directly through comments and direct messages. But which one of its features is most effective for your Instagram marketing plan?
You could do so many different things with your Instagram stories to increase their popularity. You can produce better content if you are familiar with these uncommon tips and techniques. It will be well received by your followers, and engagement will rise as a result.
- Instagram Story Hack
Here's a quick tip for ensuring that any text you add to your stories stands out.
Create your story and type over it.
Highlight this text and copy it
Create a new text field and paste this text
While the copied text is still selected, change its color (white is always a good option for the second text).
The text should be moved over the original and just barely overlapped. Paste the copied text under the original and you will have the perfect shadow.
- Hide Stories from Certain People
When you post a story, you can choose to share it with the world or just with your close friends. But you have another option - you can also hide your stories from certain people. To do this, launch a new story and then tap the "Settings" icon in the upper right corner. On the camera settings page, tap History and then select Hide History From. Add contacts who should never see your stories and click Done.
- Create a Photo Grid
Instagram Stories has a built-in layout feature that allows you to share multiple images in an organized grid. There are various formatted grid layout options that you can choose from.
- Tap the Layout icon on the left side of the screen to open the story settings.
- Several quadrants will be displayed on your screen. You can choose a picture from your gallery to insert into the first square. The camera can be used to take fresh pictures as well.
- Finish the last four quadrants.
- By selecting the Change Grid icon on the screen's left side, you can also alter the layout.
- Familiarize yourself with the Editing Features
It may not seem like a hack, but it's simple: if you're posting a story on Instagram, you should also spend time making changes that will make it more interesting for your audience. Period. There are numerous ways to stand out in Stories with your graphics, text, and color choices. Let's go over them now!
- How to Change the Background of your Instagram Story
So the photo you shared from IG has a weird colored background that you don't like? Or maybe you want to change the background just like that (I got it!). Try this little Instagram Story hack: click the drawing tool at the top of the story and then choose a color. After choosing a color, press and hold the screen for a few seconds until the background fills with the color of your choice.
- How to Access More Colors in an Instagram Story
If you don't like the default color options that Instagram offers at the bottom of an Instagram story, there's a hack to access every color you might want.
The drawing tool can be found when you open your Instagram stories. Tap and hold on to any of the default colors at the bottom of the screen and a color slider will appear. You can then slide your finger over the slider and select the color of your choice!
- How to Add Your Brand Font to Instagram Stories
Make your stories more branded to your account by adding a custom font! OFT file to your phone. Select Above when the Open With menu appears.
- How to Create a 3D Effect with an Eraser
If you didn't know that you can create incredibly cool effects with an eraser, we're here to show you what you can do! Upload a photo of your choice and use the paint tool to draw the effect over the image. Use the eraser to remove some zigzags to create a 3D effect around an object.