H&M is a global fashion brand that has implemented a strategy to connect virtual shopping with physical conveniences. The company has integrated its online and offline shopping channels to provide customers with a seamless shopping experience. Customers can shop online and choose to have their items delivered to their home, or they can select the option to pick up their items in-store.
Source: https://icaninfotech.com/hm-connecting-virtual-shopping-with-the-physical-conveniences/