Promoting something digitally or online is referred to as digital marketing. The digital revolution is being adapted to the modern era, and its advantages are being recieved in virtually every industry. Companies in the UK have realised the value of an MSc in digital marketing as a result of the rise of innovative fully digital business strategy, user-friendly services, and successful results.
Students are being encouraged to major in this area of study by the growing need for qualified workers in this sector. Studying an MSc in Digital Marketing is a wise idea for those who like exploring new technologies and expanding their expertise. They'll gain knowledge of important digital skills and marketing concepts.
When considering where to pursue higher education, many international students choose the UK. These MSc modules at UK institutions are comprehensive, meeting students' needs from the most fundamental to the most advanced levels of creative study. Main types of modules include-
- Digital Advertising
- E-Marketing
- Social Media Management
- Data Analytics
- Business Research Methods
- Dissertation
- Content Production
Why Study MSc in Digital Marketing
It's no secret that the Internet and its staff have undergone significant changes over the years. Those curious about learning more can always find something new to do in the ever-evolving field of digital marketing. Anybody can develop a career in digital marketing by learning and applying the necessary skills; however, an MSc in Digital marketing from a UK university can increase your opportunities.
Expertise in digital marketing can open doors for career advancement at any company. You can increase your salary and have more of an impact by taking on a variety of responsibilities. In addition to a wide range of employment opportunities, recent grads can pursue self-employment and find success in their unique ways.
Top universities for a Master's in Digital marketing in UK
The UK has got some top regarded universities on the earth. Three well-known universities to pursue MSc Digital marketing in UK are given below-
Royal Holloway, University of London
International students have the opportunity to get an education that is comprehensive and balanced at Royal Holloway University. It's a research university with international connections and collaboration programmes.
An Msc in Digital Marketing can be completed in a year in Royal Holloway if students study full-time at the university. With the help of this Holloway course, you may increase both your digital literacy and your chances of finding a job. The course is designed to help students become proficient in every aspect of digital marketing, from promoting items to making strategic decisions. You will gain an understanding of the significance of digital branding beside the more standard and challenging technology.
If you are an overseas student and you want to attend this university, you need to have at least a UK 2:2 Honours degree or an equivalent degree from another country. A minimum IELTS score of 6.5 is required, with a 6.0 in reading and writing and no less than 5.5 in any other band. Admission requirements may also specify the need for other documents.
The annual tuition fee to attend Holloway University for the MSc in Digital Marketing is £21,500. The program's initial enrollment period begins in August. In order to further their education, graduate students at the institution can apply for a variety of accessible scholarship programmes.
University of Roehampton
The University of Roehampton's master's in digital marketing can be completed in either one or two years, depending on whether you want to study full time or part time. In addition, applications for this lecture-based course at Roehampton are accepted twice a year, in September and January. It's designed to teach students the theory and practise of all the most up-to-date practical skills.
Those interested in marketing in London or somewhere else can find good connections at the university. The students will also be eligible to participate in Roehampton's Global Leadership Programme.
This university accepts applications from students who have earned a 2:1 or an equivalent honours degree from a reputable college or university. You need an IELTS score of 6.5 overall, with no section below a 5.5. Some important documents are required by the criteria for admission. While applying, students can view the list.
The annual cost of Roehampton's MSc in Digital Marketing programme is £15,352. As for admission, the program's fall semester starts in September. Graduate students can apply for scholarships and other forms of financial aid to assist with their costs.
Teesside University
Teesside is an innovative and forward-thinking public institution located in the UK. The Complete University Guide 2022 places it at #92. Digital Marketing MSc programmes can be completed in either one or two years, relying on the student's plan.
Teesside University trains its students to excel in a wide variety of digital marketing careers. Students will study about technology's impacts all through the curriculum. Students' ability to think critically and do independent research will benefit greatly from this.
Anyone having a Bachelor's degree or higher from a college or university, with a minimum GPA of 2.2%, or an equivalent professional certification, is eligible to apply. A minimum score of 5.0 on the IELTS or acceptable equivalent is required. The admissions office will require additional paperwork to complete the application process.
This programme has a £13,000 annual tuition fee for international students. You can start the application process in either January or September. Furthermore, the university provides scholarships in the UK and other assistance to students to help them.
Career Opportunities for an MSc holder in Digital Marketing
Almost every industry is now using digital platforms to grow their companies. Thus, there are many available employment opportunities. Here are some examples of relevant and beneficial fields where you could place your education to use:
- Social media manager
- Digital marketer
- Advertising art director
- Marketing executive
- Market researcher
- Advertising account executive
- Public relations officer
- Business adviser
- Event manager
- UX designer
- Web content manager
- Sales promotion account executive
- Digital copywriter
- Product manager
Final Thoughts
In conclusion, an MSc in Digital Marketing from a UK university can provide a wealth of opportunities for those looking to advance their careers in the digital marketing industry. The programs offer a comprehensive education in digital marketing strategies, analytics, and management, equipping graduates with the knowledge and skills necessary to excel in the field.