Jewellery is no more about traditions and festivities. This industry has changed a lot over the years, and now, bold statements are taking the fashion industry by storm. As women are now comfortable even by wearing more masculine clothes or pairing up daily casual wear or work wear with different sorts of accessories such as bangles jewellery, pendant sets, rings, or bracelets. However, jewellery industry is not only focused on women now. Men are sporting accessories too.
Mens bracelets have become super popular. Just like women's bangles jewellery, mens bracelets come in different shapes, sizes, metals, and designs. There are a number of options available in the market. It has become super easy to find mens bracelets, bands, wristlets, rings, and even necklaces. This gender blurring has become a new normal and this has been so far the biggest change in terms of the target audience of the jewellery industry.
Jewellers are coming up with new strategies to spread more awareness on jewellery being genderless. They plan out different strategies and techniques to target men as well as women. One such strategy is the exchange mela. Exchange mela is a jewellery fair where people can get their old jewellery and exchange it for new ones. One can get the newest and hottest collection in return for the old and outdated designs. Revamping the closet while there is an exchange mela offer going on.
So, be it, men or women, jewellery is for everyone. For your upcoming festivities, break the norms and pick a piece of jewellery that fits your taste and compliments you the best. For the most reasonable offers and a varied range of pieces of jewellery look for exchange melas held by different jewellers to avoid the dents on your pocket. As we break the gender norms, we can conclude that there is something for everyone pertaining to jewellery.