What is Googlebot?
It’s interesting to think of Googlebots as virtual spiders crawling about the vast internet. The reality is much less exciting since it is simply a powerful computer program constantly trawling the entirety of the web and finding relevant information for Google to index.
What is crawlability?
In layman terms, crawlability refers to how accessible your site is to Googlebots. Granting access to Google crawlers to pick up parameters allows users to find your website because these bots allow your pages to be indexed for Google searches.
Crawlability falls under technical SEO, and when the SEObots arrive on your website you need to ensure they easily find the information they are looking for. That’s why it’s crucial to have your site analyzed by a top-notch seo company like Infidigit so that your Google rankings remain positive.
How do you optimize your website for Googlebot?
Before SEO, you must optimize your website for Googlebots to ensure optimum ranking in SERPs. To ensure that your website is accurately and easily indexed by Google, follow these tips:
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Correct Robots.txt
Robots.txt serves the purpose of being a directive for Googlebots. It helps Googlebot understand where to spend the crawl budget it has. This means that you can decide which pages on your website Googlebots can crawl and which ones they cannot.
The default mode of Googlebots is to crawl and index all things it comes across. Hence, you must be very careful about what pages or sections of your website you are blocking. Robots.txt tells Googlebots where to not go, so you must correct it throughout your website to let the Google crawler index the relevant parts of your website.
Optimize your Website for Googlebots Today
Now that you know how to use Googlebot to your advantage, it is time to put in the work and ensure that your website is thoroughly indexed by Google. Taking the help of SEO professionals like Infidigit can be quite helpful in this complicated process. With years of experience in providing holistic SEO services, Infidigit can help your website in achieving maximum potential, and help you in navigating the world of Googlebot. Contact us today to learn more.