The market is full of different kinds of fraud and fake goods with the increasing population more taking these into consideration as being valid. People are also more willing to try out new things that they don't quite understand in order to make a quick buck from it. Also, it is not difficult for people to be gullible because of the greater acceptance in the society. Thus, you will have innocent buyers purchasing your fake goods because they are looking forward to get the money fast. However, this usually backfires on the unsuspecting buyer who gets cheated and is subsequently made a victim through the fraudulent selling and distribution of the fakes now take legal action against fake goods.
One important thing to keep in mind in this regard is that you cannot make the charges stick to the person or the company who has engaged in the illegal activity. These fraudulent companies can also hire people to carry on their illegal activities in order to save their reputation. Thus, if you find someone who is indulging in such activities, it will always be better to file a case of fraud against them. This will also help in bringing to an end their unlawful activities.
There are also instances where even the government starts legal actions against fraudulent firms manufacturing fake products. These companies are also responsible for their own reputations and you will also have a point to sue them under the law. You can also pursue the case in the court if you think that they are not really being honest with you regarding the quality of the products. Also, this practice is not very common in the US because of the different standards of the different states regarding the fraud cases. The state-level laws regarding these kinds of legal actions are not very stringent and therefore it is the fraudsters who have to pay a heavy price in the form of fine and imprisonment for their illegal activities.