The layout needs to be simple. It would be best to keep it clean, minimal, and built in a way that draws attention to the most critical components of your website design Calgary. It would make sense to keep the number of menu selections or elements in a drop-down menu following your target audience’s preference. To know the preference of your target audience, You can try different layouts. And then perform a speed test to see how your audience reacts.
The main rule for choosing a font should be easy to read and stand out against the chosen backdrop color. The target demographic will play a critical role in the selection of fonts. For example, millennials mostly get attracted to fonts that give lively vibes and are generally considered stylish. Older persons may prefer clean and basic ones that are easier to read. Your typeface should also reflect your brand’s personality, whether you want to appear professional or youthful.
