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If you are not already in the game, it’s the time! And if you need a bit more determined, look at the 5 benefits of video marketing for your business.

1. Offers video with conversion rates.
The video should be viewed as an investment — according to HubSpot, videos on a landing page can be increased by 80%! When a strong presenter in a video is viewed, it can have a big impact on purchasing behavior and convince a visitor to take control (or as a result of converting to a customer!), Other than just reading the same information. The sending of rights through a video is a powerful sales tool! In addition, they can serve as built-in tutorials or testimonials, depending on the angle you are going to.

2. The video is a large part of the video on your email marketing campaigns.
Everyone gets disappointed by email and it is a bigger challenge to open someone to open your email. A “video” can be used in your subject line to increase open rates and reduce unsubscribe rates. The result of a video in email is a 200–300% increase in a click rate — a significant statistic. But in most cases, you cannot deny that it is easier to watch a video than to sit and read the text, right? This is particularly effective if you are showing how to use your product or pointing out that you cannot cross it with the same effect through the written word.

3. Love video search engines.
Search engines are looking for content that employs viewers. There is nothing more and more visible on videos on one page. Not only that, but YouTube is also the second-largest search engine behind Google. If you put your video on YouTube as well as your website, your visibility has increased dramatically and your chance to search. Also, if you promote your video through social media, your chance to get through the roof! TheDigiExperts will help in learning video making and other digital marketing parts such as the benefits of video marketing.

4. Builds video confidence and credibility.
The vision is the perfect way to create a personality for your company and your brand, which enables you to connect with your audience and earn confidence. 90% of users say that product videos help the decision process. The more videos you have to help and educate your customers, the more you will add to that confidence base. And trust represents sales.

5. The video encourages social shares.
Our future will be: this is the age of viral videos. And 92% of consumers share mobile video videos with others. This is your chance to have fun and show what your company really means.