Brand Video Benchmarks: Length and Engagement Trends

The average length of brand videos in 2018 dropped significantly--that's the second year in a row--according to recent research from Vidyard. Read the full article at MarketingProfs

Millennials are expected to outnumber members of any other generation in the USA this year. How can savvy marketers make the most of this opportunity? What's the best way to reach out to the…

Marketers' day-to-day responsibilities, together with what's expected of marketing departments and marketers, continue to shift. So do marketing skill sets and marketing team structures--and…