Centroҳ DSP enforces app-ads.txt to target authorized ad inventory

As part of an industry-wide effort to mitigate fraudulent ad selling, Basis will now default to targeting app ads from authorized and validated sellers. Please visit Marketing Land for the full…

Here are six metrics to help advertisers determine how often – and where in the SERPs – ads are showing up to help identify maximize growth opportunities. Please visit Marketing Land for the full…

Please visit Marketing Land for the full article.