The Muslim woman millennial cuts a powerful image in Malaysia nowadays. Richer, additional educated and superior traveled than previously right before, they are redefining their roles at function, in Culture and at home. The proper accent for this newfound status? Luxury hijabs.
The days of associating hijabs with rural backwardness are more than. Facelifted into your 21st century, the hijab (“tudung” in Malay) has become a image of cosmopolitan feminine Muslim good results, With all the jacked-up rate tags MUSLIM FASHION to point out for it. Uber-luxe ranges can Expense concerning RM1000 ($245 USD) for a simple silk piece to some whopping RM33,000 ($eight,000 USD) for a person embroidered with Swarovski crystals.
“If they are able to invest thousands [of ringgit] over a handbag, Why don't you hijabs?” Nurzihan Hassim, a senior lecturer in media and interaction at Taylor's College who scientific studies hijab prominence in regional media, informed VICE.
Predictably, businesses are eager to meet the demands of the new bourgeoisie area of interest. From 14-year-previous schoolgirls to couture houses, Anyone would like a slice from the beneficial “Muslimah” apparel market place. Jovian Mandagie, the go-to designer for Malaysia’s VVIPs, debuted his Jovian Hijab collection in 2013 immediately after noticing the spiked demand for them.