According to the latest report by IMARC Group, titled “India Milkshake Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026”, the Indian milkshake market exhibited strong growth during 2015-2020. Looking forward, the market is expected to grow at a CAGR of 25.3% during 2021-2026. A milkshake is a cold and sweet beverage made from milk, flavoring syrup, ice cream, and other sweeteners. It can be blended in various flavors, such as butterscotch, chocolate, caramel, fruit, vanilla, and strawberry. There are different types of milk that are used in milkshakes including coconut, almond, and soy milk. Milkshake contains calcium, proteins, vitamins, carbohydrates, fiber, sugar, and minerals. These nutrients aid in strengthening bones and muscles, regulating body temperature, providing instant energy, and boosting immunity.
We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
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Market Trends:
The milkshake market in India is majorly being driven by rapid urbanization and growing young population. The sedentary lifestyle of consumers has further fueled the demand for ready-to-drink milkshakes in convenient packaging solutions, such as resealable plastic bottles and tetra packs. Additionally, improving spending capacities of consumers for premium products is acting as another growth-inducing factor. There has been a dietary shift from carbonated to healthier beverages amongst health-conscious consumers, which, in turn, is creating a positive outlook for the market in the country.
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Key Market Segmentation:
Competitive Landscape:
The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.
Some of these key players include:
- CavinKare
- Mother Dairy
- GCMMF
- KMF
- Hershey
Breakup by Flavour:
- Vanilla
- Strawberry
- Chocolate
- Banana
- Others
Breakup by Packaging:
- Bottles
- Pouches
- Cartons
- Others
Breakup by Distribution Channel:
- Supermarket and Hypermarkets
- Convenience Stores
- Milk Parlours
- Online Stores
- Others
Breakup by State:
- Karnataka
- Maharashtra
- Tamil Nadu
- Delhi
- Gujarat
- Andhra Pradesh and Telangana
- Uttar Pradesh
- West Bengal
- Kerala
- Haryana
- Punjab
- Rajasthan
- Madhya Pradesh
- Bihar
- Orissa
- Others
Key highlights of the Report:
- Market Performance
- Market Outlook
- Porter’s Five Forces Analysis
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain
- Comprehensive Mapping of the Competitive Landscape
If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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