The internet has taken over the world, and people who use it say they would consider abandoning a brand that offers a disconnected customer experience. Document approval and signature workflows are an important part of the customer experience for many organizations.
So, to improve the customer experience and reduce cost and automate the process, many businesses are upgrading from manual, paper-based processes to e-signature software. Think about how many times you have already been asked to approve, such as credit card applications, mortgage papers, wills, contracts, government forms, and many more.
Moreover, due to Covid-19, the need for contactless signatures and a shift to electronic processes have accelerated to maintain business continuity. Additionally, reports suggest that about 60% of businesses and technology say that e-signatures are critical in supporting their business continuity.
It is also important to understand that the document signing process improves the customer experience and can also pay dividends for businesses. However, a business that has implemented electronic signature software achieved a whopping 420% return on investment and 28X more time-to-business.
Here are three different ways that businesses can use free electronic signature software to deliver exceptional customer satisfaction and improve business outcomes.
Offering an end-to-end connected digital customer onboarding
Nowadays, people expect brands to deliver a personalized experience and relevant content across every digital channel. So, for example, the electronic signing of an agreement should be considered an experience, just like any other touchpoint across the digital customer journey.
It is also one of the most important touchpoints. It marks the transition from prospect to customer, completes the end-to-end customer onboarding journey, and truly begins the customer relationship.
There are many banks around the world that have successfully transformed their customer onboarding experience by moving from offline document signing to digital-only, thus creating an end-to-end online journey for their personal and business banking customers that can now transact online without needing to go into the branch office for document approvals or signatures.
Increasing efficiency
If you want to reduce cost and greater business efficiency, you need to upgrade from a paper-based manual process to online workflows.
You might have heard about the transformation of HSBC, a 100-year old financial business with 37 million customers. HSBC shifted from paper-based processes to digital for their cost savings and to keep pace with competitors that offered streamlined online processes.
Leverage integrations
Most organizations use enterprise applications to power their business from Microsoft, Workday, SAP, and others. With pdf editor signature, businesses can activate signature workflows and send out agreements directly from desktops or apps to customers.
Electronic signature apps also have the ability to pre-fill documents with CRM data, so they don’t need to be filled manually. This streamlines the process to close deals faster.
Wrapping Up
Document signing is undoubtedly one of the most experiences in a customer journey, making the passage of a prospect to a customer and often closing a transaction or agreement.
By ensuring they provide a great customer experience so close to the finish line, brands can realize the benefit of higher conversion rates and faster business times. In short, with the help of electronic signature implementation, you can improve relationships with your clients.