1. Get more clients through the door: The first step towards growing your salon/spa is to attract clients. One common mistake most salons/spas make is that they waste time, money, and resources attracting the wrong type of client. When you run a salon/spa, you must know who your ideal client is and thus devote your time and effort to attracting them. These customers are highly profitable because they love the treatments you offer, buy regularly from you, are easy to service, and are constantly referring your salon/spa to their friends. You can also: Read more