How to Optimize Your Video for search:-
- In this article I want to discuss on the topic that How to Optimize Your Video for search.
- Introduction to Video SEO - How to Optimize Your Video for Search :-
- Like it or not, video marketing is here to stay. While we can pay for traffic and then send that traffic to our videos, the best-case scenario is for search engines to choose to rank our videos high for certain search terms and keywords, without we paying a penny. This is called generic search traffic. Here are just a few of the many reasons it makes sense to optimize our video for search engines.
- Videos on YouTube, the largest video sharing website in the world by far and the second largest search engine behind Google, can appear on YouTube and Google search engines.
• YouTube hosts video content exclusively and boasts 1.4 billion users, roughly 1/3 of the global Internet.
• Data from SmallBizTrends shows that companies which have a regular video marketing plan in place receive 41% more web traffic from search engines than companies that don't use video.
• Wire Buzz tells us that a web surfer retains just 10% of the text based content he reads online, as opposed to 95% of the message delivered in a video.
- Video marketing seems to be the new blogging. The early adopters of blogging enjoyed a marketing scenario where they were shooting fish in a
- barrel. Traffic, sales, and profits were easy to come by because very few people were using blogs to market their products in the early days of the
- Internet. Today we absolutely must have a blog or website introducing our company to the world.
- Accordingly, we must be involved in video marketing to give our company a chance for success in the 21st century. Some online and brickand-mortar businesses may be able to find a way to succeed without using videos and the Internet to spread their reach, but that is going to
- be a club with few members. In the days of the first automobiles, the buggy whip salesman resistant to change that believed cars would be a passing fad saw his business drop every year. How many buggy whips have we seen for sale in our lifetime?
- For some very important reasons, companies big and small and in a wide variety of marketplaces need to have a video marketing plan in place. Unless that plan involves a budget with deep pockets, learning to optimize videos, so the search engines send us relevant, free traffic is essential.
- That is the object of this report.
- In it, we can learn what video SEO is. We can discover the difference between text-based and video-based search engines, and why good keyword research is essential for sear ch engine optimization. After reading this report, we will understand the video ranking factors YouTube uses, as well as how to use the YouTube search algorithm to rank our videos for our desired search terms.nce video-exclusive sites like You Tube.