A lot of us operate under the impression that SEO is an easy job and can be performed by any individual. The truth is SEO is a highly specialized job and requires a high degree of expertise to be successfully and effectively accomplished. Due to high demand of the services and niche specialization required, a number of specialized companies that offer SEO services have mushroomed. Various packages offered by SEO organizations are prepared in a manner that they can suit the needs and budgets of both small and large organizations.