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In August 2018, Spotify became Samsung’s go-to streaming music service provider carrying out a strategic partnership between your two companies that in the beginning focused on taking Spotify to Samsung Sensible TVs and a deeper reference to Samsung’s assistant technology, Bixby. Today, timed alongside the retail start of Samsung’s Galaxy S10, the companies are growing their partnership to create
Spotify a pre-installed request on a range of Samsung devices, like the new Galaxy S10, S10+, S10e, S10 5G, plus the Galaxy Fold plus some of Samsung’s lower mid-range Galaxy A equipment. Furthermore, U.S. consumers buying the innovative Galaxy S10 will be eligible for half a year of free Spotify Premium access if they’re new customers, Spotify said. The two companies had not offered many more information regarding their partnership plans because the announcement this past year, saying only that the majority of discussions were occurring concerning what’s next. However, a proceed to pre-install Spotify on Samsung cell phones was likely in mind from day one - specifically after the 2016 failing of Samsung’s very own Milk Music streaming support, which designed it no more had its direct response to Apple Music. During Milk Music’s closure,
Samsung said it could shift to investing in a partner version for integrating the “best” music services to its Galaxy category of devices. In the future choosing Spotify as the strategic spouse made impression, as it’s a distinct frontrunner in the area and one that’s certainly not managed by a tech giant like Google’s YouTube Music/Google Take up Music, Apple Music, or Amazon Music.
The Spotify-Samsung partnership not only signifies that Spotify now gets much deeper integration on equipment and services, like Bixby, it might potentially permit the two companies to work together on beneath the hood, cross-platform integrations, as well. This could gain Spotify’s ambitious podcasting ideas, as listeners could grab where they left off as they switch between devices. That wouldn’t have actually been possible with out a device partnership like this. Spotify says the expanded Samsung partnership will see the music service pre-installed on “millions” of Samsung devices around the world, starting today, March 8, 2019. “We were very fired up to be named Samsung’s go-to music streaming provider several months ago and today’s information will only ensure a far more seamless Spotify hearing experience across units for listeners around the world,” explained Sten Garmark, VP of Customer Goods, Spotify, in a statement. “This partnership helps it be easy for Samsung cellular users to access a common music and podcasts on Spotify, wherever they are and however they decide to listen.”