The last decade has seen a massive increase in the use of digital marketing. The reason for this shift from traditional to digital marketing is simply the various benefits digital marketing has over traditional marketing. Today, every industry in the world is leveraging digital to market itself.
Just like all the other industries, digital marketing can greatly help NGOs with their goals. Digital fundraising is the most effective method that has worked for NGOs like no other method has ever before. Lakhs of NGOs got so much exposure through digital that they never even fathomed. There are several digital marketing agencies for non-profits that can completely transition an NGO.