The body dryer market is projected to expand at a substantial CAGR during the forecast period, 2021–2028. The growth of the market is attributed to rising awareness regarding personal hygiene. Moreover, increasing disposable income is driving the market growth.
A body dryer is convenient and economical product for commercial as well as residential usage. It is a type of air dryer that eliminates the need for a bath towel. Body dryers are used after a shower to blow warm air onto the body, making the body completely dry. A body dryer has a pod located on the underside of the top of the dryer, which intakes the air that blows out. The pod consists of a fan, heating element, and motor. It can easily create a spa-like atmosphere in the bathroom.
Market Trends, Drivers, Restraints, and Opportunities:
- Improving lifestyle and rapid urbanization are encouraging consumers to adopt high quality products, which are stimulating the market growth.
- Increasing inclination toward smart homes and smart bathrooms is driving the growth of the market.
- Body dryer alternatives such as towel and wipes can impede the market growth.
- Rising number of technological advancements and growing awareness about body dryers are speculated to spur the market growth during the forecast period.
Body dryer Market Segment Insights
Wall Mounted segment accounts for a significant market share
On the basis of products, the market is divided into on floor and wall mounted. The wall mounted segment accounted for above 70% of the market share in 2020. The product provides vertical airflow at uniform temperature and is easy to use for people with sensitive skin and mobility issues. These factors are anticipated to contribute to the growth of the segment. The on floor segment is expected to grow at a healthy rate during the forecast period. On floor product type finishes the task of drying within minutes due to the presence of intense jets of air. These products are cost-effective and easy to install and repair.
Residential segment projected to grow at a rapid pace
Based on applications, the market is divided into residential and commercial. The commercial segment accounted for more than 80% of the segment revenue. Increasing demand from hotels, wellness centers, and spas is expected to drive the segment growth. The residential segment is projected to expand at a CAGR of around 9% over the forecast period due to the rapid growth of the smart homes market. Easy installation and premium designs of body dryers are anticipated to spur the sales in the coming years.
The market in Asia Pacific anticipated to exhibit a high CAGR
On the basis of regions, the market is divided into Asia Pacific, North America, Latin America, Europe and Middle East & Africa. North America generated of over 40% of the global revenue. Rising number of commercial spaces is anticipated to fuel the product demand form the US and Canada. Increasing consumer awareness regarding health and wellbeing and willingness to spend more on hygiene products are expected to drive the market growth in this region. The market in Asia pacific is expected to register a CAGR of 8% during the forecast period. Rising demand for body dryers from commercial spaces such as hotels, spas, sports centers, hospitals, and gyms in countries such as China and India are propelling the growth in the region.
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