We get how tough it is for individuals to make animated explainer videos how to make creative videos - it can be hard work to produce creative video ideas consistently! And since the work-life balance of most people is a challenging mix these days, it can be challenging to remain innovative, especially under business conditions. So you're not alone if you, like many others, struggled with creative blocks! This is why we have created this blog post - to get the creative juices flowing back to the beginning of your idea.
So read on to wow your audience with our nine creative video ideas!
Here are nine innovative video ideas suggested by a video production company in India to get you started.
- Make a movie of yourself using a whiteboard.
Whiteboard films are a terrific method to go from raw parts to the camera while still keeping your audience engaged. Whiteboard videos are an explainer film that combines animated or hand-drawn graphics to educate viewers on how something works, as popularised by publishers such as Moz, AsapSCIENCE, and others. They're short and to-the-point, with a clear call to action at the end. Various video making websites enable individuals to easily create videos.
- Offer tips and tricks
The tips and tricks videos have a fantastic range, from super short YouTube snack videos to more extensive content with valuable replicable tips for topic shortcuts. They're also great for building brand trust, as it's easy to gain expertise when you're troubleshooting.
- Behind the scenes
Behind-the-scenes (BTS) videos are a great way to come up with new YouTube video ideas. Offering viewers an "inside look" at something they wouldn't typically have access to, these exclusive movies are frequently used as value-added marketing to promote new campaigns or events. When they're partnered with celebrities, specialists, or influencers, they're compelling. However, consider hiring a video content creation agency if you don't want to indulge in this time-consuming activity.
- Record a lapse of time
The best way to record video on your phone is by using the time-lapse functionality of most modern smartphones (if not, there are free apps for this). The main tip here is to ensure that a stable surface is positioned without obstacles, i.e., bumps or shakes. In addition, time delays help set the context for processes and transitions, so think of office headquarters videos. A video production company in India has a well-equipped team of professionals to make this job hassle-free for you.
- Use animation
You can use animated videos in many ways, from simple typographic animations, animated imagery, flat icons, and even fully animated character videos. Animation is decisive for communicating concepts in explaining stories-based videos and content to younger audiences, thanks to cartoon nature as an alternative to simple human talent. Consult with the video content creation agency for proper guidance.
- Tell a story
Storytelling is a staple for video in the advertising and marketing (as well as film and television) industries and has been since its inception. The inherent use of audiovisuals in videos to create emotional bonds between viewers and content means that stories with a beginning, a middle and an end are played continuously. That said, storytelling for short videos online is different from other media, so get familiar with the "pop-up" story arc vs the traditional one, for example. A video production company in India has a pool of writers that design and create your brand-specific story for you that appeals to your audience.
- Make a parody
Parody is used in parody videos to make fun of people or events. It's essential to know the fair use requirements for parodying pre-existing content if you're a business; yet, brands that parody themselves are appealing since they demonstrate a sense of humour (and humility)!
- Perform a publicity stunt
Stunt advertising videos are pre-planned events used to draw attention to a brand or a new product. The best stunts are massive, bold, and imaginative - the type of videos that go viral, especially in marketing, because of their uniqueness and boldness. So dream big!
- Ask the audience
Finally, please ask the audience what they want to see. Audience engagement is essential to quality engagement, but it is an excellent way to generate creative video ideas for YouTube.
Ways to get creative with your videos
- Have fun with your script
For starters, simplify the language of your writing - cut it down as if you were talking to a friend at a coffee table. Then see where you can add humour. E.g. telling a joke (making fun of yourself can be a fun technique).
- Think creatively about pictures.
Now is the time to change it a little if your videos were up to date camera parts or single interviews. One way of doing this is to talk and not just stand before the camera. Something. You can also play with fast cuts, which show what you say in visual bloom, helping to break up large blocks of speech.
- Experiment with audio
Most importantly, the voice recording is correct, which is the basis for any addition. And not only background music but ideas such as sound effects can be edited to add a contextual audio layer for on-screen actions or messages (as well as gags).