Have you recently launched a new website or started a blog? The next big thing you have to learn is how to increase website traffic for free. And nowadays, it’s not just about “getting traffic,” but also about “getting targeted and relevant traffic.”
It takes a lot of hard work and patience to perform the task but it pays you off. To increase your website rank on search engines, you have to increase your website traffic, in turn, you can attract more traffic.
But you have to make sure that the increase in traffic always contributes to interaction. It means the traffic you are getting has to be targeted traffic otherwise your conversion rates will be decreased.
Here are some of the ways to increase targeted traffic for your website for free:
Create A Google My Business Page:
Google My Business is a great way to increase your search results reach, making it easier for customers to find companies that are best suited to their needs. Google My Business is one of the important factors in ranking your business or website higher within Local SEO.
Google My Business listings are the first thing you see listed in the search results when looking for a company or a service.
Whereas search engine optimization helps bring your company to the top of the first search results page, incorporating and improving Google My Business helps companies optimize their web presence, which will help increase your visibility tremendously.
Following SEO Best Practices:
Every business wants to get huge traffic and thereby increase the sales of products or services they are offering. So how to get free traffic to your website ?
People use search engines to gain more information about the products or services they are interested in buying from and also about the companies they are willing to purchase from.
It takes a lot of hard work to reach the top of search engine result pages, but it can be done with a good SEO strategy. Implementing the right strategies for getting more traffic, like On-Page and Off-Page SEO, and advanced link-building strategies will help businesses gain more leads and sales, resulting in more revenue.
Concentrate More on On-Page SEO:
One of the key factors for driving organic traffic is through On-Page SEO. It is also known as on-site SEO which is the method of optimizing web pages to rank higher in search engine result pages and generate targeted traffic.
You have to optimize both the content of the webpage and the source code in the form of giving proper meta tags like title tags, description tags, keywords, etc. The best on-page SEO strategies include:
- Keyword Research & Analysis
- Optimizing Meta Data
- URL Structure Optimization
- ALT Tags Optimization
- Content Optimization
- Internal Linking
- Creating Quality Content
- Increasing Website Speed
Using Social Media:
To increase website traffic for free, you have to make sure that the content you are providing to your audience is excellent. Many companies are distributing content on their social media channels as a way of building their networks and increasing traffic to their websites.
Although, we may not get everything from every piece of content we have shared. If you are serious about driving targeted traffic to your website then you have to be serious about creating quality content also.
According to research done by Neil Patel, sharing content on social media more than once will have tremendous results. Social Media Channels like Facebook, Twitter, and Instagram play a significant role in driving traffic to your website.
We can turn this traffic into website visitors if we have valuable content.
Video Marketing:
Video Marketing is the process of using videos to promote a product or service through digital and social media channels to deliver the information, increasing the engagement, thereby reaching the targeted audience.
Video marketing can be helpful from promoting the company’s products and services to developing customer relationships. It can also serve as a way of sharing how-to’s, encouraging client testimonials, live streaming activities, and producing viral content.
If you create high-quality, compelling videos, people are reluctant to watch them. Videos may simply describe a brand’s services, turn leads to customers, and potentially boost sales and ROI.
Creating Quality Content:
To increase website traffic for free you have to create and publish quality content first. Because of the quality of your content, if it doesn’t help the visitor, or it won’t be able to solve the user’s problem, he won’t like to visit your website again.
Google is more focused on quality content and assigns the top rank in the search engine results to websites having unique content. However, Google’s ranking factors depend upon its algorithm but still freshness in the content matters a lot.
To increase website traffic and lower the bounce, the length of the article should be very important. It is better to write long-form content than short content because lengthy content achieves better results and much more traffic compared to the short form of content in search engines.
Conclusion:
If your website traffic is slowing down or struggling to gain a position in a highly competitive marketplace, you’re not alone in this, Hitechbuzz team is there for you. Contact us now to get your digital marketing campaign developed by us. We are offering result-oriented digital marketing services for our clients.
This Article is Originally Posted on HiTechBuzz