D&B Optimizer lets you Identify, cleanse and add firmographic intelligence to your business records in order to improve the quality of your business data. D&B Optimizer integrates seamlessly with Salesforce ensuring the data powering your Salesforce environment is clean, complete, and actionable. Powered by the Dun & Bradstreet D-U-N-S® Number, it enables your organization to have confidence in segmenting the market, identifying priority targets, and ensuring alignment across your business, while reducing the costs associated with bad data.
Obtain Direct Access to Quality Data
- Get visibility in corporate linkages which will help you identify cross-sell and upsell opportunities
- Prioritize accounts using 80 fields of advanced information to accelerate growth
- Leverage real-time enrichment with automatic periodic refreshes to ensure data completeness and accuracy
With D&B Optimizer you can
- Assess the content and quality of your existing data to identify incomplete records, duplicate records, inaccurate phone numbers, returned and bounced email addresses
- Cleanse, enrich or remove outdated records by cross-checking your existing data with Dun & Bradstreet's industry-leading B2B database
- Get your new and improved data integrated into your Salesforce instance to enhance your company’s database, with automatic periodic refreshes for up to date sales intelligence
How it works?
D&B Optimizer provides you with consistency and a higher level of confidence when leveraging company and contact data across your account-based marketing (ABM) campaigns and systems by enabling entity resolution and matching, enriching your data, empowering continuous data hygiene, as well as analysis and visualization.