Fashion is a necessity in society for the following reasons. The latter provides a strong communication tool whereby people can express themselves and their unique personalities. Articulating culture and ethnicity in modern society, fashion sustains diversity. Being smartly dressed gives people a feeling of power, which impacts their self-esteem. Prospectively, the fashion industry is economically important, providing millions of employment and encouraging creativity. Fashion impacts peoples’ interactions; it helps them identify themselves and state their societal position. Also, the increase in discussion of sustainable fashion focuses on environmental consciousness, which urges people to be concerned independently. Swag Fit offers stylish unisex wear, including hoodies and beanies.