Modern Technology Lead To The Development Of Several Genres Of Commercial Photography
Fashion photography was the oldest type of commercial photography, but technological advancements gave birth to a myriad genres of commercial photography. Every type of business started introducing commercial photography as an important part of their marketing strategy. Photographs were manipulated and used in souvenirs, pamphlets, and monthly magazines for promotion purposes. Businesses started professional photographers on a contract basis for commercial photoshoots.
Here are the major types of photoshoots done for advertisement-:
Product Photography
It is the main type of photography required for advertisement. Professional photographers do this type of photography to take a good shot at the product. The photographer should have good knowledge about the products and should be able to show them in a good way. It is mostly done professionally by professionals as it requires a lot of time, expertise, and skill to take a good shot.
Food Photography
Food photography is very similar to product photography, except that it involves food rather than products. Photography requires photographers to take a good shot at the food item and make it look attractive so that people will buy it easily. It is mostly done professionally by experts. This is because it involves taking multiple shots at different angles and angles with different settings, which makes it more difficult than product photography.
Architectural Photography
Architectural photography refers to pictures of houses or buildings that are bigger than usual homes or offices. Moreover, there are different types of architectural photographs, such as interior and exterior shots, night shots, close-up shots, etc.; each one has its own purpose and uses them accordingly in advertising.
Professional Headshots
The most common type of headshot is the professional headshot. This is which is usually done for a job or a new business venture. The headshot is used to showcase skills and abilities to potential employers, clients, and partners.
Fashion Photography
Fashion photography is one of the most popular types of photography that people do for advertisement purposes. In this type of photography, there are two main types of pictures taken: promotional and lifestyle.
Corporate Lifestyle Photography
A corporate lifestyle photograph is a shot that shows what a company looks like inside. It can be taken in any location – at work or a studio. Corporate lifestyle photography captures the actual work environment, where employees spend most of their time in an office setting.