It is well known that effective signage plays a major role in the success of any business. From storefronts to directional and informational signs, good custom signage can help attract customers, provide useful information about products or services, and even increase sales. However, bad signage does the opposite; it can drive away customers, create confusion, and even damage your business’s reputation. In this article, we will explore how poor signage can hurt your business and what you can do to ensure that your signs are effective.
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