If you run a business, there’s probably been many times when you’ve looked at your website conversations and numbers in user traffic and thought ‘why aren’t these numbers higher?’. Truth be told, there are a range of reasons as to why you might be struggling to establish an online presence. Fortunately, there are equally as many solutions for your problem. Any SEO company in Melbourne will tell you that search engine optimisation is the single most important tool for a local business looking to extend their online presence and increase user engagement.
Simply having a few relevant keywords isn’t going to guarantee that your website will be found when someone is searching for your products or services. Your website also needs to have relevant content that complies with Google’s ever changing and improving search ranking algorithm. Sounds tricky? Well, fortunately Newpath Web is here to help.
